PAST PROJECTS
A few favourites from the past few years
A DAY WELL SPENT
A multi-venue music initiative for Berry Tourism
We programmed an event model designed to help visitors stay longer, while rebuilding local midweek social life and income for hospitality and creatives.
A Day Well Spent reached 350,000+ people through digital marketing, drove 600,000+ impressions promoting Berry, and pulled 14,000 visitors to the campaign site. The event was delivered on Thursday’s & Sundays monthly, with 96+ musicians performing over a 4 month period.
Nothing excites us more than seeing a sleepy regional town humming with music. Real people. Real results.
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OPEN STREET FESTIVAL
A community street festival, for the Port Kembla Chamber of Commerce.
With the assistance of NSW Government Funding, this collaborative project shut down main streets and brought them to life with community events and activities.
Holy Pavlova delivered road closures, street stages, live music, roving entertainment, makers markets, pop-up bars and food courts. The event attracted 5,000+ patrons and resulted in a 2.5x local spent in the region.
We love executing a clients vision. Get the brief, take the reigns, and manage the process from concept to close.
BLOCK PARTY
“The Holy Pav team delivered above and beyond. High quality entertainment, seamless operations, calm and in control.”
A house party and advertising campaign, for Capital Brewing
The strategy was to move away from traditional, curated advertising to promote a new product range, using a POV filming style to create a raw, unfiltered, and authentic narrative that resonates with a Gen-Z audience.
We acted as production and event partner, facilitating an authentic house party for the commercial. We provided procurement and logistics support to lock in talent, shoot location, curated guest lists, insurances, and audio-visual suppliers.
ARCHITECTUAL PROJECTIONS
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Transforming historic building facades into public art, for Wollongong City Council.
A left field request…
MINDFUL MEANDERERS DEVELOPMENT
“Holy Pavlova’s proven track record, creative expertise, and commitment to quality make them an ideal choice for the DA application. Their alignment with our values and ability to execute seamless, high-impact events position them as a top-tier partner for this festival.”
Building safe and compliant operations for regional festivals, for Mindful Meanders
Mindful Meanders, the creative brains behind several cultural gatherings on the NSW South Coast, approached us to build their event framework and manage the Development Application process. This include developing a suite of event management plans including Operations, Risk, Traffic, Emergency, Waste, Medical and Bushfire - supporting the development of multiple festivals.
A less fun, but critically important side to facilitating live events. What we do isn’t always defined by creative direction or logistics support, compliance is an important offering.
“We gave a pretty unusual brief, and they nailed it. Easy to work with, right on brand, and the whole campaign crushed!”
An urban music event, for Wonderwalls Festival
We transformed a carpark into a humming celebration for the 10th edition of Wonderwalls Festival, Australia's largest and longest-running street art festival. The music was centred between two freshly painted murals in an honest ode the the impact of public art.
The three-day annual festival that has helped to transform Wollongong from a city defined by its industrial past into a vibrant, productive, future-focused urban centre.
CRAFTED & COLOURFUL SHOOT
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